How to Maintain Platinum Blonde Hair, According to Pro Colorists?

To maintain platinum blonde hair according to expert colorists, follow these key tips:

1. Consult with a Licensed Professional: Work with a skilled colorist experienced in achieving platinum tones, especially if you're transitioning from darker hair.
2. Preparation Matters: Before bleaching, refrain from washing or brushing your hair for a few days to allow natural oils to build up on the scalp, reducing potential discomfort.
3. Squeeze Purple Shampoo Directly Onto Hair: Applying purple shampoo directly to wet hair and letting it sit can help tone your hair without stripping its moisture.
4. Regular Touch-Ups: Plan for touch-up appointments every 4 to 8 weeks to maintain the desired platinum hue.
5. Use Quality Products: Invest in high-quality hair care products designed for bleached hair, such as bond-protecting formulas, to minimize damage.
6. Select the Right Toner: Choose the appropriate toner based on your current hair color. Intense pearl or silver toners are ideal for level 8-9 hair, while regular versions suit level 9-10 hair better.
7. Utilize Purple Shampoo & Mask: Incorporate purple shampoo and mask into your routine, both at the salon and at home, to neutralize yellow tones and maintain a bright platinum color.
8. Strengthen Hair with Bond Protect Products: Use bond-protecting hair care products to strengthen the hair fiber and reduce breakage.
9. Air Dry Instead of Blow Dry: Air drying can help maintain hair health and reduce heat damage.
10. Limit Heat Tool Usage: If you must use heat tools, opt for lower temperatures and always use a heat protectant spray.
11. Research and Set Realistic Expectations: Understand that going platinum may involve multiple sessions, higher costs, and potentially increased maintenance compared to other hair colors.

Remember that proper maintenance is crucial to preserving the vibrancy and health of your platinum blonde hair.